Blog Posts, PR and Press Releases

The Future of Insurance: Trufla’s Predictions and Insights

The insurance landscape is continuing to shift to a state where modern technology, customer-centric approaches, and adaptability will be the key drivers of success in…

Writing for SEO: 10 Best Practices for your Brokerage

One of the best practices of SEO writing is crafting great content that is geared toward your users. What better way to delight your readers…

6 Tips to Optimize your Content Like a Pro

It’s no secret that people use search engines to find information about insurance, including how to get the cheapest home and car insurance rates. As…

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What you need to know about Google’s new page experience update

Google’s new Page Experience Update, set to rollout mid-June with the estimated completion date of August, will most likely have an impact on your search…

5 tips to convert more digital leads

An optimized website, combined with a robust digital marketing strategy, is only two-parts of the digital sales triptych. Don’t waste perfectly good leads and money because your sales strategy is not quite up…

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Machine Learning in Insurance – The power behind the data

Insurance companies are only processing 10-15% of their available data, failing to unlock crucial insights. Potential data can highlight risk appetite, premium leakage, fraud mitigation, expense…