The Benefits of Insurance Email Marketing with truLeads
Automated personalized email marketing helps you nurture your clients towards a sale and keeps things efficient in your brokerage. It’s key to contact your prospects at the right time, via the right method. TruLeads helps you meet consumer expectations, nurture your leads, and reduce the workload for your brokers. As a result, you’ll see an improvement in your conversion rates, a boost in sales, and an increase in your revenue.
Meet Consumer Expectations
People respond to email marketing and in many cases expect an email follow up – especially if they’ve contacted you via your website. With truLeads, insurance email marketing is made simple. Our lead management platform allows you to send emails directly to prospects as well as enrolls them in automated email campaigns, where emails are triggered based on their stage in your sales funnel and the time allotted.
Nurture Your Leads to a Sale
Lead nurturing is all about developing a relationship with your prospect. You need to communicate with them at the right time, with the right message, via the right channel. Email marketing is a big part of this. TruLeads makes it easier for your brokerage to manage leads and convert them into customers by allowing you to track touchpoints, create lead nurture workflows, and send automated or templated emails.
Reduce the Workload for Your Brokers
How long does your staff spend reaching out to clients? TruLeads is email marketing for insurance brokers, designed by insurance brokers. We take the difficulty out of the process with our lead management platform. Your brokers will be able to easily view and follow up with prospects with our dashboard, custom email templates, task lists, and reminders. Plus, they can leave notes on the lead for easier collaboration with coworkers.
Our automated workflows make it even easier for your staff – they don’t have to do a thing! Your prospects will be automatically enrolled, with emails triggered by action, timing, and stage in your sales funnel. We make it incredibly easy. Your brokers won’t waste time writing emails all day – it’s done for them.
Improve Your Conversion Rates and Boost Sales
With an effective lead nurturing campaign and lead management, you’ll be better positioned to convert your prospects into customers. Email marketing does the basic follow up work for you. Your staff will be able to focus on the most qualified leads and allow them to deal with more leads per head. When they’re not bogged down with the mundane work, they’ll be able to close more sales.