International Women’s Day: DigitALL: Innovation and technology for gender equality.

On March 8, the world joins forces to celebrate, empower, and advocate for women on International Women’s Day (IWD). IWD aims to increase the visibility of women in various fields and celebrates and highlights women’s achievements and progress, in parallel with fighting inequality and sexism.

This year, the United Nations is observing International Women’s Day under the theme of “DigitALL: Innovation and technology for gender equality.” The theme aims to shed some light on the staggering differences in numbers between men and women when it comes to using the internet and technology.

With only 63% of women using the internet in 2022, compared to 69% of men, the consequences can be huge. The internet provides opportunities for learning, growth, and personal and professional development. Without access to these opportunities, women miss out on important skills that qualify them for a global job market that is becoming increasingly reliant on digital and technological skills.

Achieving equality in the technology sector is a substantial step towards a fair and equitable future of technology globally. Ensuring that women get the opportunities to participate in technology opens the door for more creative, out-of-the-box innovations that can also hugely benefit the female population by understanding and meeting their needs.

There is still a long way to go towards closing the gender gap in the tech industry. As of 2022, only 28% of the tech industry workforce are women. In S&P 500 companies, only 26.5% of executive, senior-level, and management positions are held by women. At Amazon, Apple, Facebook, Google, and Microsoft, women make up only 34.4% of the workforce.

Trufla prides itself on being a highly diverse workplace where 50% of executive positions are held by women. Our company policies promote inclusivity and equity, and each team member strives to understand the significance and value of his/her contribution towards closing the economic gender gap. In addition to prioritising employees’ work-life balance and fostering growth and personal development, Trufla strives to maintain a comfortable work environment for all its employees.

At Trufla, we understand the responsibility we hold as a part of the tech industry towards achieving equity for women in tech. A diverse, inclusive workplace where individuals of different genders, backgrounds, and beliefs can thrive and cooperate has always been a priority with every new step we take.

Trufla’s female employees continue to challenge gender stereotypes and inspire other people through their mentorship, commitment, and innovative breakthroughs.

We asked the women of Trufla to share a quote that motivates them to work hard and strive for greatness.

Get ready to be inspired!

Shymaa Othman
Technical Team Leader
“If you can dream it, you can do it.”

Kristy Patton
Client Success Manager
“We cannot direct the wind, but we can adjust the sails.” – Dolly Parton

Areeg Abdelkader
Data Administration
“Too often we underestimate the power of a touch, a smile, a kind word, a listening ear, an honest compliment, or the smallest act of caring, all of which have the potential to turn a life around.” – Leo F. Buscaglia

Khloud Hussein
SEO specialist
“She believed she could, so she did.”

Heba Ahmed
Team lead
“There is no limit to what we, as women, can accomplish.” – Michelle Obama

Margret Rafat
QC engineer
“If you never try, you will never know.”

Mirna Magdy
HR Generalist
“Be the change you want to see in the world.” – Gandhi

Madona Nader
Implementation coordinator
“You are never too old to set another goal or to dream a new dream.” – Malala Yousafzai

Hala Ahmed
HR Administrative assistant
“Never give up on your dream.”

Sama Osman
UX Designer
“Here’s to strong women. May we know them. May we be them. May we raise them.” – Michelle Obama

Hadeer Elsaeed
Software Engineer
“To find yourself, think for yourself.”

Marina El Mehallawy
Data Analyst
“Women belong in all places where decisions are being made.” – Ruth Bader Ginsburg

Nicole Alsalibi
Vice President, Human Resources
“Nothing is impossible, the word itself says ‘I’m possible’!” – Audrey Hepburn

Samar Mohamed
Business Analyst
“Whenever you feel afraid, you must do it. I believe, and I can, so I will.”

Hadeel Hossam
Content Writer
“Well-behaved women rarely make history.” – Eleanor Roosevelt

Hadeer Anwar
Data Entry Clerk
“Think like a queen. A queen is not afraid to fail. Failure is another stepping-stone to greatness.” – Oprah Winfrey

Lauren Newton
Business Process Analyst
“Your path may not be easy. You might have to climb more peaks, you may endure more storms, but never forget that your life has a purpose.”

Nermeen Wanis
Controller
“She surveys a field and acquires it; from her own resources, she plants a vineyard. She works energetically; her arms are powerful.” – Proverbs 31:16-18

Asmaa Hassan
Intermediate android developer
“Know that what has passed you by was not going to befall you, and what has befallen you was not going to pass you by.” – Prophet Muhammad

Debbie McGarry
Writer
“There’s something special about a woman who dominates in a man’s world. It takes a certain grace, strength, intelligence, fearlessness and the nerve to never take no for an answer.” – Rihanna

Kelsey Kashluba
Digital Marketing Specialist
“Find out who you are and do it on purpose.” – Dolly Parton

Tanya Coburn
Vice President, marketing and communications
“Failure is an important part of your growth and developing resilience, don’t be afraid to fail.” – Michelle Obama

Jessica Kohinski
Executive Assistant & Operations Manager
“If you aren’t challenged, you aren’t changing.”