Blog Posts, PR and Press Releases

Interview with Rob Barros – Winner of the The CBN Excellence in Innovation Leadership Award

We recently interviewed Rob Barros, chief technology officer and chief communications officer at Leibel Insurance Group, on what it takes to lead innovation at an…

5 tips to convert more digital leads

An optimized website, combined with a robust digital marketing strategy, is only two-parts of the digital sales triptych. Don’t waste perfectly good leads and money because your sales strategy is not quite up…

Man in business shirt playing with toy blocks. There are artificial intelligence related words printed on the blocks
Machine Learning in Insurance – The power behind the data

Insurance companies are only processing 10-15% of their available data, failing to unlock crucial insights. Potential data can highlight risk appetite, premium leakage, fraud mitigation, expense…

man with plug, splash of colour behind him
The Trufla Award for Digital Excellence: McDougall Insurance

The Trufla Award for Digital Excellence goes to a broker who scores the highest on our truScore Digital Reach Tool, and the winner with best…

Trufla’s new SEO focused Data Module is Changing Rankings Game

CALGARY, AB, FEB. 3, 2021 Trufla has released a new feature on its truWeb platform, enabling users to display updated insurance rating data live on their…

A provincial guide to accessibility laws in Canada

More and more, we rely on the online world to navigate our day-to-day lives. Websites and web content should be accessible to all Canadians, which…