In today’s competitive insurance landscape, most insurance buyers begin their journey online. Before they contact an insurance agent, request a quote, or compare insurance coverage…
Imagine this: Someone in your city searches “home insurance near me” on their phone. They see a map, a few agencies with reviews, business hours,…
Insurance agents understand long-term thinking better than most. Policies are not purchased on impulse, trust is earned slowly, and real value is built over time….
Most insurance agencies don’t lose business because of pricing or coverage. They lose it before a conversation ever happens. Today’s insurance buyers decide online first,…
In a recent webinar, broker veterans Diane Horsfield and Jodi sat down to talk about the operational realities facing insurance brokerages today. Between them, they’ve…
January 14th, 2026 — Trufla is officially launching PolicyPro -a dedicated offshore back-office and policy administration service designed to help insurance brokerages reduce operational strain and refocus licensed staff on clients,…